Customer Experience – The Japanese way

Recently I happened to meet my close friend, who is back from Japan. It was a casual encounter, considering that we both were relaxed and enjoying a lazy weekend. It was a long awaited meet as he was away from me for so many years. We settled down at a cozy restaurant with a coffee … Continue reading Customer Experience – The Japanese way

CRMIT launches a new title: CRM On Demand – Administrative Essentials

It is our pleasure to state that CRMIT, one of the fastest growing specialists in delivering CRM solutions has launched a book: CRM On Demand – Administrative Essentials at a glittering ceremony on January 18th at Nalanda, CRMIT Towers, Bangalore. The highlight of the book is it is authored by our very own CRMITians, Venkatesan … Continue reading CRMIT launches a new title: CRM On Demand – Administrative Essentials

Detailed Discussion on the Importance of Service Management

An overview on Service ManagementService management in a Lehman’s term can be defined as work tactic that helps a business to manage its technology and processes and eventually deliver a great service at the most reasonable rate. It is a proper allocation of resources to bring the best business outcome. You can utilize service management … Continue reading Detailed Discussion on the Importance of Service Management

CRMIT to launch a new book: CRM On Demand Administrative Essentials

Today our team in CRMIT will be launching a new book “CRM On Demand Administrative Essentials” authored by our very own CRMITians, Padmanabha Rao and Venkatesan Sundaram.On Friday, Jan 18th, we’ll celebrate the book’s launch at a book unwrapping event and high tea @ CRMIT Towers in Bangalore. The event will be headlined by our … Continue reading CRMIT to launch a new book: CRM On Demand Administrative Essentials

Five Tips to Reap the Benefits of Internet Marketing

It is quite understandable that a small business will face quite a few problems on its way towards success. Most of the problems rise because they are not as financially equipped as the established companies. However, there are quite a few examples of a small company emerging victorious even in the face of a number … Continue reading Five Tips to Reap the Benefits of Internet Marketing

Over emphasizing brand extension – Does it help?

“Nilgiris” is quite a big shop. When I happened to visit there, I saw one boy asking her mother to buy some noodles. After hearing their conversation, I felt that the boy might be a noodles lover, which prompted her mother to search all the available brands along with him. In that shop, there might … Continue reading Over emphasizing brand extension – Does it help?