Oracle CX

In the last couple of days, Oracle made some very important announcements with respect to their Customer Experience Management ( CEM / CXM / CX ) Strategy. To start with, Oracle's Social Media Channels on CX were launched. They have tons of content / case studies / interviews / videos etc., which talk about what … Continue reading Oracle CX

Instagram & Facebook : What to Expect?

Facebook, is a social networking site used extensively for sharing photos, and they until recently were planning to create their own photo filters to compete with rivals Instagram head -on. They had such a huge fan following that they selected to acquire the company instead. Instagram will still operate as a detached platform allowing users … Continue reading Instagram & Facebook : What to Expect?

Customer Relationships In Retail Stores

Let’s Consider these: The guy on his mo-bike leaves home for office. Before turning at the street corner, he stops his vehicle close to some news paper vendors. He has to wait for his turn to buy Economic Times, as the person manning the shop is busy with another buyer. He gives a lazy look … Continue reading Customer Relationships In Retail Stores

Is The Customer Always Right?

Couple of days back, I was in a restaurant having my breakfast, a divine combination of Idly and Sambar, Bangalore's most popular morning meal. While I was about to finish eating, I heard some loud noises. They were coming from the table behind me. I turned back and saw an angry customer shouting at his … Continue reading Is The Customer Always Right?

Customer Experience Management : A Podcast

We at CRMIT believe that Customer Experience Management is one of the emerging trends, where the future lies. This may mean 'CRM is not enough, it's going to be CEM Era now!' and we are thrilled to be part of this journey. Last week, CRMIT had an internal discussion on the topic of CEM / … Continue reading Customer Experience Management : A Podcast

Guest Post : AmEXperience

There are three organizations I can happily write books on: American Express, Nordstrom and Apple. Amex first. I started using American Express (Amex) credit card in 2002 and since then, their services have always made my experience better. But there are few instances that are worth sharing. Episode 1: I purchased an Apple mouse with … Continue reading Guest Post : AmEXperience

CRMIT implements Oracle Fusion CRM

CRMIT, one of the largest Saas CRM implementation specialists has chosen Oracle Fusion CRM for its global sales operations. Fusion CRM is Oracle's newest customer relationship management solution, with an industry standard, futuristic architecture, a master tool that will facilitate in effectively managing the lifecycle of opportunities end-to-end. CRMIT’s sales team will be using Oracle … Continue reading CRMIT implements Oracle Fusion CRM