Candidate’s Experience, Recruiter’s Delight – It is all about Taleo (Oracle’s recent talent management acquisition)

Some statistics first … USA will need 22 million new college-educated workers and likely to see a deficit of 3 million workers with post- secondary degrees (Source: Help Wanted: Projections of Jobs and Education Requirements Through 2018, Georgetown University Center of Education and Workforce) Before the end of decade China will see a shortfall of … Continue reading Candidate’s Experience, Recruiter’s Delight – It is all about Taleo (Oracle’s recent talent management acquisition)

Fusion CRM Self Service Portal by CRMIT

CRMIT has developped a Self Service Portal which provides a comprehensive solution to empower end customers with quality services while reducing costs. Track, manage and resolve issues quickly within service level agreement (SLA); enable customers to access service requests and solutions, while retaining control on what they can read, and strengthen relationships with customers. CRM++ Self Service … Continue reading Fusion CRM Self Service Portal by CRMIT

Eloqua – the most elegant piece in Oracle CX Strategy

Ever since Oracle acquired Eloqua (Dec 2012), I started exploring Eloqua‘s fitment into Oracle’s Cloud Strategy, more specifically Oracle’s Cloud CX StrategyI discussed in couple of my previous posts in terms of how Fusion CRM fills in Oracle CX Sales & Marketing Strategy and RN fills in CX Service Strategy. Saying that if you look … Continue reading Eloqua – the most elegant piece in Oracle CX Strategy

Detailed Discussion on the Importance of Service Management

An overview on Service ManagementService management in a Lehman’s term can be defined as work tactic that helps a business to manage its technology and processes and eventually deliver a great service at the most reasonable rate. It is a proper allocation of resources to bring the best business outcome. You can utilize service management … Continue reading Detailed Discussion on the Importance of Service Management

Five Tips to Reap the Benefits of Internet Marketing

It is quite understandable that a small business will face quite a few problems on its way towards success. Most of the problems rise because they are not as financially equipped as the established companies. However, there are quite a few examples of a small company emerging victorious even in the face of a number … Continue reading Five Tips to Reap the Benefits of Internet Marketing

Over emphasizing brand extension – Does it help?

“Nilgiris” is quite a big shop. When I happened to visit there, I saw one boy asking her mother to buy some noodles. After hearing their conversation, I felt that the boy might be a noodles lover, which prompted her mother to search all the available brands along with him. In that shop, there might … Continue reading Over emphasizing brand extension – Does it help?

The Importance and Advantages of Internet Marketing

Adapting the correct ways of marketing is utterly important in today’s immensely competitive market. Every business entrepreneur knows that besides the quality of the products or services that they provide, a proper marketing technique is also necessary to get the required recognition. Moreover with the advent of the internet, marketing has become a lot easier. … Continue reading The Importance and Advantages of Internet Marketing

Customer Relationship Management: Its Goals and types

Adapting the correct ways of marketing is utterly important in today’s immensely competitive market. Every business entrepreneur knows that besides the quality of the products or services that they provide, a proper marketing technique is also necessary to get the required recognition. Moreover with the advent of the internet, marketing has become a lot easier. … Continue reading Customer Relationship Management: Its Goals and types

Guest Post : The CRM and the pre-contact data challenge

I recently faced a data challenge that almost disturbed a whole organisation. My aims were honorable, I insist, but this was something so new, so unprecedented that it nearly didn’t happen. When it did, it revolutionized the marketing to sales hand-off, and a number of processes in between. It gave us an extra layer of rich detail that … Continue reading Guest Post : The CRM and the pre-contact data challenge