(Source : http://blog.planningpod.com/2012/08/16/4-unconventional-crm-strategies-for-touching-base-with-customers/) 1. Invoice Notes 2. "How Can We Improve?" Calls 3. Open House / Party 4. The "Project Completion" (Or "Transaction Completion") Thank You
Category: How To
KANO Model for Customer Satisfaction
Recently, our Senior Director Mr. Venkatesan Sundaram delivered an interesting session on "KANO Model for Customer Satisfaction". It was a fun filled session with lots and lots of interactions, practical examples and tips. Find below a Short Mind Map explaining this useful concept. You can click on the picture to see it in full size … Continue reading KANO Model for Customer Satisfaction
Hidden Pricing Power
Donald V. Potter discusses many tips on pricing, in his classic article "Discovering Hidden Pricing Power", published in "Business Horizons" magazine, during November, December 2000. His inputs to go beyond the standard rate cards, % discounting, fixed price and T&M models, so that you have the edge when trying to make that sale. Here are … Continue reading Hidden Pricing Power
CEM : Customer Experience Management
Yesterday I had a casual lunch conversation with one of my colleagues and the topic of "Online Purchases" came up. He quoted a particular website and said "Their website is good, but the way they run their buses, it is horrible to say the least!" I was surprised, because to my knowledge that website doesn't … Continue reading CEM : Customer Experience Management
Customizing Oracle Fusion CRM
We have prepared a short video, which talks in detail about "Extending Oracle Fusion CRM". It covers information about the MDS Repository, Engine, Various layers where customizations can be done, how these are stored in the repository and how they are retrieved at the runtime to provide different experience to different users. Customizing Oracle Fusion … Continue reading Customizing Oracle Fusion CRM
Oracle Fusion CRM Reporting
Oracle Fusion CRM comes with a comprehensive Reporting Module, which is very easy to use, flexible, yet powerful enough to capture all your reporting needs. If you are already comfortable with Oracle's BI (OBIEE Or CRM On Demand Answers) way of creating reports, this should be very easy for you, there is basically not much … Continue reading Oracle Fusion CRM Reporting
Social CRM For Service Teams
One common source where people are sharing content online more than ever is certainly the social networking environment. This is the largest source of direct, honest and outspoken opinions and community assistance. While this real time social media thing is global, uncontrollable and dynamic that lets your prospects and customers talk about you online, it … Continue reading Social CRM For Service Teams
Exporting Options In Oracle Fusion CRM
Oracle Fusion Apps provide flexible options to export your data as spreadsheets, for offline usage. Let us see how this is done in a typical Fusion CRM Screen: Step 1 : Login to Fusion CRM Step 2 : Click on "Navigator" and browse to the screen where you want to export data from Step 3 … Continue reading Exporting Options In Oracle Fusion CRM
Sports and CRM
Sports & CRM Applications : This Works Great Don’t feel surprised if an organization suddenly seems much more familiar with your tastes and preferences. Yes, this is actually grabbing attention these days. Recently, a well-known professional baseball team from Boston deployed a Sports CRM app. It rolled out the application in luxury sales only, which … Continue reading Sports and CRM
Customer Management In Oracle Fusion CRM
Oracle Fusion CRM offers various advanced functionalities for business users, however all these can only be utilized if you have a strong Customer database. This article shows you step by step how this is done. Step 1 : Login to Fusion CRM Step 2 : From the home page, Click on "Navigate > Sales … Continue reading Customer Management In Oracle Fusion CRM