One common source where people are sharing content online more than ever is certainly the social networking environment. This is the largest source of direct, honest and outspoken opinions and community assistance. While this real time social media thing is global, uncontrollable and dynamic that lets your prospects and customers talk about you online, it … Continue reading Social CRM For Service Teams
Published In : https://blogs.oracle.com/emeapartnercrmod/entry/spotlight_on_crm_email_workbench Improving User Adoption with CRM++ Email Workbench When we think about high-performance indicators within business verticals, two factors stand out: customer satisfaction and experience. Importance of efficiently answering Emails (which may actually be service requests, complaints, grievances, appreciations, request for more business and so on) coming from customers cannot be overstated. This forms … Continue reading Spotlight on CRM++ Email Workbench
During my childhood days, whenever I used to receive gifts from my family relations, one thing would always confound me, Volume of oversized clothing that I received from aunts, grandparents and family friends was really surprising. This usually left me with two conclusions, either my relatives were not paying attention or they overrated my physical … Continue reading Growing Into Social CRM
How many times have you seen a person trying to use a hammer while fixing a car’s engine, despite knowing the fact that he will not succeed? Or may be somebody trying to drive a nail from the rubberized side of a screwdriver, which is equally useless. We all know that every tool has a … Continue reading Misusing CRM : How to understand / avoid this
Here is a wonderful CRM story I read today, about listening to your customers! J Sainsbury Plc, a London based prominent retailer has recently decided to chang the name of their "Tiger" bread to "Giraffe" bread. Reason? Feedback from a customer! So, what's new? Everyone listens to customer feedback, once in a while they change … Continue reading Listening To Customers : Very Valuable!
Recently, We found an interesting article in the net (not sure which one is the original source, it is found in many websites now :-P), and circulated it internally: Today's leaders don't have all the answers. (How can they?) But they know how to find the answers and, more importantly, they know how to help … Continue reading Leaders : Listeners