Customer Service is one of the areas that is rapidly changing and companies are thriving to cope up with the customer needs. Day by Day, every company is trying to setup a benchmark for their customer service but realizing after a moment that the expectation has already gone up - the best analogy is … Continue reading Can Oracle Service Cloud cope up with the modern customer service needs?
So what does it take to give an accurate forecasting? For an organization, it’s important that the sales rep achieve their numbers (the one they predicted). It’s known fact that underachieving is dangerous. It is equally true, though may not be agreed upon that overachieving (with higher margin) is equally dangerous. Though we can applaud, … Continue reading Driving Sales by Leveraging Analytics with Oracle Sales Cloud
Modern Marketing implies marketing Machines. Business is social. Business is marketing. Marketing is social. In 2014 our programmatic speech at the consumer averages 4000 messages per day, a great bulk of it digital. Few listen. Many tune out. Most stare. We have a long way to go in building the marketing machines. How might … Continue reading Modern Marketing: The New Digital Dialogue
Customer experience is a term getting prominence in the previous few years, thanks to the changed expectations from customers who started demanding from organizations. This meant the driving seat was getting changed to customers instead of organizations. This soft affected all parts of a company such as sales, presales, design, production, quality control, marketing, commerce … Continue reading Introduction to Oracle Customer Experience Offerings
A digital native is a person born during or after the general introduction of digital technologies, says Wikipedia. They interact with digital technology from a very young age, and hence their comfort level on using them is very high. They grew up with technology and are quite comfortable to make the required adjustments to master … Continue reading Marketing to Digital Natives
Oracle Sales Cloud puts the modern sales professionals ahead of the game with tools that helps drive the sales processes of the future. Mobility Oracle Sales Mobile helps sales executives and sales operations increase sales revenue, improve CRM usage, find more leads, sell smarter, and provide real-time data in the field. Oracle Sales Mobile supports … Continue reading Oracle Sales Cloud: Enabling Modern Selling
The way customers buy has changed. It doesn’t matter which product or service you sell, your customers have changed their expectations and purchase process already. Whether you are prepared for it or not, they expect you to interact in a different level when making any sales communications. For example, when a sales person speaks … Continue reading Why Oracle Sales Cloud?
See it as an IT revolution or the Mobile one, the way people communicate and make decision has changed so is the need to change to the sales process. Even though the Sale Goal remains the same, which could be build your pipeline, achieve your targets, but the way we need to do it today … Continue reading Oracle Sales Cloud: Increase Sales with Team Collaboration and Social Selling
Marketing budget, leads generated, deals closed, sales credits. These are the terms normally heard when we talk about Marketing & Sales teams and their contribution towards revenue generation. It’s very important to break down sales & marketing silos for a revenue generating business and co-existence. At times we see marketing complaining about low lead conversion … Continue reading Aligning Sales and Marketing with Oracle Eloqua and Oracle Sales Cloud