Let’s start with channel, today we got numerous channels i.e. voice, emails, web, fax, texts and many more including social media and to be very honest out of these, web and social media are very hot right now and gaining popularity. Yes it would be absolutely right to say that we are dealing with … Continue reading Oracle Service Cloud Cross-Channel Contact Center Overview and Roadmap
Customer Service is one of the areas that is rapidly changing and companies are thriving to cope up with the customer needs. Day by Day, every company is trying to setup a benchmark for their customer service but realizing after a moment that the expectation has already gone up - the best analogy is … Continue reading Can Oracle Service Cloud cope up with the modern customer service needs?
So what does it take to give an accurate forecasting? For an organization, it’s important that the sales rep achieve their numbers (the one they predicted). It’s known fact that underachieving is dangerous. It is equally true, though may not be agreed upon that overachieving (with higher margin) is equally dangerous. Though we can applaud, … Continue reading Driving Sales by Leveraging Analytics with Oracle Sales Cloud
Modern Marketing implies marketing Machines. Business is social. Business is marketing. Marketing is social. In 2014 our programmatic speech at the consumer averages 4000 messages per day, a great bulk of it digital. Few listen. Many tune out. Most stare. We have a long way to go in building the marketing machines. How might … Continue reading Modern Marketing: The New Digital Dialogue
The way customers buy has changed. It doesn’t matter which product or service you sell, your customers have changed their expectations and purchase process already. Whether you are prepared for it or not, they expect you to interact in a different level when making any sales communications. For example, when a sales person speaks … Continue reading Why Oracle Sales Cloud?
See it as an IT revolution or the Mobile one, the way people communicate and make decision has changed so is the need to change to the sales process. Even though the Sale Goal remains the same, which could be build your pipeline, achieve your targets, but the way we need to do it today … Continue reading Oracle Sales Cloud: Increase Sales with Team Collaboration and Social Selling
Marketing budget, leads generated, deals closed, sales credits. These are the terms normally heard when we talk about Marketing & Sales teams and their contribution towards revenue generation. It’s very important to break down sales & marketing silos for a revenue generating business and co-existence. At times we see marketing complaining about low lead conversion … Continue reading Aligning Sales and Marketing with Oracle Eloqua and Oracle Sales Cloud