Science is bad business. The ends never meet, and the people are rarely on your side. Life science is possibly the worst of them all! The life of Life Sciences is riddled with externalities of every geo, bio and demo graphic. Sometimes you just hope Gaia made things easier but that's really asking for the … Continue reading Modern Customer Service for Life Sciences
Internet of Things, such as sensors and network technology, is changing company processes and consumer interactions - and even entire business models. More objects are becoming embedded with sensors and gaining the ability to communicate. The resulting information networks promise to create new business models, improve business processes, and reduce costs and risks. Internet of … Continue reading Whats there for Today’s Citizen from The Internet of Things and Big Data?
The digital age is no challenge to the traditional marketer. The medium is the message, for any brand that seeks, competes, to be bought. The digital age poses certain things to the marketer. It emphasizes accuracy and precision. It offers several narrow-band social media with promises to make them all as good if not better … Continue reading The Changing Landscape of Data Management for Marketers
In today's uncertain economies, companies are facing challenges with the accelerated and ever changing customer demands. With these changes, it is vital that you maximize the capabilities of your current CRM business processes and applications to maximise your ROI. However, 55% of the CRM initiatives fail to meet measurable business objectives. So, if you think … Continue reading Maximize the benefits of CRM with CRM Health Check Program