The Future of Oracle CRM On Demand: Roadmap and Strategy for Continuous Innovation

The future of Oracle CRM On Demand: Oracle CRM on Demand or simply OCOD, is presently 26 releases old. This and few of the releases in the recent past indicates the commitment Oracle has towards this product. Also, it has brought in sigh of relief among Oracle’s customers and partners who otherwise thought that the … Continue reading The Future of Oracle CRM On Demand: Roadmap and Strategy for Continuous Innovation

Marketing to Digital Natives

A digital native is a person born during or after the general introduction of digital technologies, says Wikipedia. They interact with digital technology from a very young age, and hence their comfort level on using them is very high. They grew up with technology and are quite comfortable to make the required adjustments to master … Continue reading Marketing to Digital Natives

Oracle Sales Cloud: Enabling Modern Selling

Oracle Sales Cloud puts the modern sales professionals ahead of the game with tools that helps drive the sales processes of the future. Mobility Oracle Sales Mobile helps sales executives and sales operations increase sales revenue, improve CRM usage, find more leads, sell smarter, and provide real-time data in the field. Oracle Sales Mobile supports … Continue reading Oracle Sales Cloud: Enabling Modern Selling

Amplify Performance with a Disconnected Mobile App for Oracle CRM On Demand

It is very much agreed upon by most businesses that Mobile is where the future business lies. Talking about Mobile devices, names such as Google, Apple, Microsoft are quiet synonyms. Thanks to their ever popular Operating Systems (OS) and insanely growing applications at their respective app stores. In the recent years, one other name that … Continue reading Amplify Performance with a Disconnected Mobile App for Oracle CRM On Demand

How to Improve Your Customer Experience by Tracking and Measuring Key Goals ?

Customer Experience is the customer's experience of your relationship with the product that is owned by the customer. CX is a noun. Of course CX is the essence of commerce. Absent CX, there is neither a maker nor a customer in the picture. CX is one's competitive differentiator in the market. Corporate performance in the … Continue reading How to Improve Your Customer Experience by Tracking and Measuring Key Goals ?

Oracle Cloud Marketplace, an Innovation Ecosystem for Partners and Customers

Oracle has one of the largest partner communities in the technology space. Thousands of partners are reselling, implementing, integration and building products for various Oracle business solutions. CRMIT has worked closely with number of Oracle CX products and we have built many applications in our CRM++ umbrella, which are now being used by thousands of … Continue reading Oracle Cloud Marketplace, an Innovation Ecosystem for Partners and Customers

Transforming the Digital Customer Experience for High-Tech Companies

  High-Tech companies should be the leader in transforming the user's experience in the digital world High-Tech companies are the front runners who always trying to create innovative products, services/ softwares, provide a platform to enhance and enrich human's life by connecting men and machines. But there is a big white space for these companies … Continue reading Transforming the Digital Customer Experience for High-Tech Companies

‘Customer Experience’ – Is it only for B2C?

The stereotype notion that has emerged in the industry is that Customer Experience or ‘CX’ is only meant for B2C businesses and consumers. I cannot disagree more! The problem is, social engagement or social monitoring of consumers or customers is often mistakenly attributed to CX. Social experience of a sales person or the end consumer … Continue reading ‘Customer Experience’ – Is it only for B2C?

Modern Customer Service for Life Sciences

  Science is bad business. The ends never meet, and the people are rarely on your side. Life science is possibly the worst of them all! The life of Life Sciences is riddled with externalities of every geo, bio and demo graphic. Sometimes you just hope Gaia made things easier but that's really asking for the … Continue reading Modern Customer Service for Life Sciences

Influencing Consumer Behavior with Retail and Consumer Insights

Instacart represents an evolutionary path for the retail industry. They do a good job bridging the two worlds in retail. Crowdsourcing is a dead end though. The technological path for retail is going back to its roots. Retail solves several problems for the consumer. It resolves time, finance, space and information problems of each customer to various … Continue reading Influencing Consumer Behavior with Retail and Consumer Insights