Oracle Sales Cloud Partner Relationship Management (PRM) – Configuration considerations

The Partner Relationship Management (PRM) component of Oracle Sales Cloud focuses on process automation between companies (brand owners) and channel partners. It allows companies to coordinate business planning activities, share information, conduct commerce across the channel. Processes, Objects, and Roles are various setup considerations for Sales Cloud PRM. This article shall provide required inputs for … Continue reading Oracle Sales Cloud Partner Relationship Management (PRM) – Configuration considerations

Telephony Integration  – A smarter way to make and receive calls inside Oracle CRM

Enhance your customer interaction, service and satisfaction with CRM++ Computer Telephony Integration for Oracle CRM Are you still manually dialing telephone numbers, looking up contacts and capturing telephone call information by hand? Moreover which sounds better? "Who is this?" or "Thank you for calling us Mark!" Clearly, the latter. In business, every call you make … Continue reading Telephony Integration  – A smarter way to make and receive calls inside Oracle CRM

Getting started with Oracle Sales Cloud Security

If you are coming from a very light weight Cloud CRM application (e.g. CRM On Demand) where users could only have a single role and functional privileges, data security authorizations specified in wizard based role console, Oracle Sales Cloud’s security framework could look daunting. Oracle Sales Cloud security framework has Duty Roles, Abstract Roles, Job … Continue reading Getting started with Oracle Sales Cloud Security

Oracle Mobile Application Framework for a More Engaging Customer Experience

Oracle Mobile Application Framework (MAF) within JDeveloper provides a feature rich framework for mobile application development under an umbrella of Java Technologies. This widened the paradigm for mobile application development, because it had always been a problem to develop an application for such multifarious hand held devices where the challenges to create one for each … Continue reading Oracle Mobile Application Framework for a More Engaging Customer Experience

Can Remote Device Monitoring benefit Field Service organizations?

How to deliver a knock-your-socks-off customer experience (CX) during Field Service? Does Customer Service experience ensure winning your customers for rather longer tenure than anticipated? In a non-creepy style, of course. Today's field service management apps are not only limited to resource tracking. Location is great to know, but it's just the beginning of what … Continue reading Can Remote Device Monitoring benefit Field Service organizations?

Smart Phones for Smarter CRM

M-PESA, a phone based money transfer and micro-financing service is said to have had pro-found impact on Kenyan households to manage their money. In a country where only 1 percent Kenyans has a landline, this smart cell phone based service has changed the life of 70 percent population. As per Bill and Melinda Gates Foundation … Continue reading Smart Phones for Smarter CRM

Oracle Sales Cloud – Best Practice Data Model for Accounts, Contacts & Activities

Through releases 8 and 9, Oracle Sales Cloud started to standardize its data model around Accounts, Contacts and Activities. Accounts Previously “Customers” object included both organizations and individuals to whom we sold. Organizations were called Customers and Individuals were called Consumers. But from R8, Organizations and Individuals are separated and are now called Accounts and … Continue reading Oracle Sales Cloud – Best Practice Data Model for Accounts, Contacts & Activities

Oracle Service Cloud Cross-Channel Contact Center Overview and Roadmap

  Let’s start with channel, today we got numerous channels i.e. voice, emails, web, fax, texts and many more including social media and to be very honest out of these, web and social media are very hot right now and gaining popularity. Yes it would be absolutely right to say that we are dealing with … Continue reading Oracle Service Cloud Cross-Channel Contact Center Overview and Roadmap

Can Oracle Service Cloud cope up with the modern customer service needs?

  Customer Service is one of the areas that is rapidly changing and companies are thriving to cope up with the customer needs. Day by Day, every company is trying to setup a benchmark for their customer service but realizing after a moment that the expectation has already gone up - the best analogy is … Continue reading Can Oracle Service Cloud cope up with the modern customer service needs?

Successes of Unified Brand Engagement

Recently we started building a mobile application for one of our CX clients. During requirements gathering face, we asked for their brand guidelines in terms of user experience. Our customer was surprised. Their response was ‘you are the mobile experience experts, you should be able to design this based on your previous experience, how can … Continue reading Successes of Unified Brand Engagement