Social Media in India 2012 : A Report Published By IAMAI, In Association With IMRB, eTech

Executive Summary  The second decade of the 21st century has seen the maturity of Social Media as a distinct digital entity. From being an avenue for simply connecting with family & friends, it is increasingly used for customer engagement, and is grabbing news headlines for other reasons. Facebook, which has been the undisputed leader in … Continue reading Social Media in India 2012 : A Report Published By IAMAI, In Association With IMRB, eTech